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2high Festival 2010
Description
Drawing style references from the Art & Crafts Movement, the Industrial Revolution, 50’s Retro Tech, Op Art and the World Wide Web, the 2010 visual identity, website and subsequent collateral would become a 21st century mash up of design throwbacks.
Copyright Info
Featured on 3/13/12
- Featured on:
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Branding Served
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Adweek Talent Gallery
- Awakening the machine
2high Festival 2010 - ZHC continued its progressive enhancement of 2high Festival in 2010. This time the output went under the guise of absurd propaganda, taking ill predictions about life in the year 2050 to the extreme.
Our motivation was to strengthen the theme, Awaken the Machine — a quest to provoke thought about the past, present and future of interaction between life-form and technology.Drawing style references from the Art & Crafts Movement, Industrial Revolution, 50’s Retro Tech, Op Art and the World Wide Web, the 2010 visual identity, website and subsequent collateral would become a 21st century mash up of design throwbacks and hypothetical propaganda.2010 was to be our last year developing 2high Festival. Farewell and thank you.
2010.2highfestival.com 
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