Sevenindustry leaders x seven future trends, 7x7 -Future Focus was thefourth in the Design Institute of Australia’s iconic lecture series,held during The Melbourne Design Festival in 2009. Luminaries fromSeven design disciplines presented their top Seven future industrytrends and predictions at a fast paced, highly visual event to anaudience of creatives from all design sectors and the general public.

The Identity reflected the idea of looking beyond the obvious, toseeing more than is immediately visible, and reading between the lines,just like the speakers had to do with their insights.