- Branding ServedProject Featured On:Branding Served — 5/21/11
COROA DE ALVALADE . Brand
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The brief asked for the creation of a name and identity for a new Angolan building, to be constructed at the city’s highest point (Alvalade)
Creative Solution:
We created a name, inspired in the building location (highest point): Coroa de Alvalade (Alvalade Crown). The identity, composed by the royal symbols (crown and sceptre) resulted in a logo that positions the project in a high class standard, creating the idea of an aspirational apartment building.
Creative Solution:
We created a name, inspired in the building location (highest point): Coroa de Alvalade (Alvalade Crown). The identity, composed by the royal symbols (crown and sceptre) resulted in a logo that positions the project in a high class standard, creating the idea of an aspirational apartment building.
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The brief asked for the creation of a name and identity for a new Angolan building, to be constructed at the city’s highest point (Alvalade)
C… Read More
C… Read More
The brief asked for the creation of a name and identity for a new Angolan building, to be constructed at the city’s highest point (Alvalade)
Creative Solution:
We created a name, inspired in the building location (highest point): Coroa de Alvalade (Alvalade Crown). The identity, composed by the royal symbols (crown and sceptre) resulted in a logo that positions the project in a high class standard, creating the idea of an aspirational apartment building.
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Creative Solution:
We created a name, inspired in the building location (highest point): Coroa de Alvalade (Alvalade Crown). The identity, composed by the royal symbols (crown and sceptre) resulted in a logo that positions the project in a high class standard, creating the idea of an aspirational apartment building.
Read Less
Published: April 19, 2010
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brandconceptidentitystationaryLogotypebusiness cardletterheadPortugalangolaAngolanOgilvy&MatherOgilvy Designcrowncorporate
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