- Branding ServedProject Featured On:Branding Served — 4/11/12
- Adweek Talent GalleryProject Featured On:Adweek Talent Gallery — 6/9/12
Desfiacoco New Identity
Desfiacoco is a studio from Curitiba, Brazil, specialized in environmentally-friendly furniture design using common, daily objects as a starting point for the creation of their products. After 10 years of activity, the brand was completely refreshed with brand new look and strategy. Desfia is literally translated as "reeling off" and Coco represents the head.
- Video directed and edited by Nelson Balaban & Erick Donate
Art Direction and Design by Nelson Balaban
Produced by Labis Design ArteficeGroup
- This project is a Brand New Awards 2011 winner.