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GEORGE GUEST

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Description
George Guest is a menswear accessory brand based out of Boston, MA. Hovercraft worked with them from day one, providing brand strategy & development, identity, interactive, illustration, copywriting and product planning. George Guest is found in select boutique retailers around the world.
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  • GEORGE GUEST
  • About
    George Guest creates premium travel-inspired products by combining handmade quality and technical innovation. Our studio partnered with the founders early on to define their brand’s personality and positioning through our Brand Graft workshop. Along with brand strategy, we provided a full range of design services including identity, interactive, product planning and sales strategy.

    Since launching, the brand has garnered attention and respect within the boutique menswear market and was invited to be a part of Project Tradeshow’s acclaimed Project 10. George Guest opened retail partnerships worldwide, proof that their brand position, product and marketing have seamlessly bound to their audience.


    Services
    Brand Development, Copywriting, Identity, Illustration, Photography, Print, Product Branding, Website

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