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Wondair

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Created: 06/22/11
Last Edited: 04/14/13
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Description
In this final project at the foundation year at The Danish Design School, I was asked to make a visuel identity for a fictional airline. Both the company-concept, name and the visual identity were to be developed.

Wondair (wonder + air) is an airline, that takes its customers on a journey to the seven wonders of the world. The logo relates to the concept by consisting of seven letters, which are made with the rule that they had to have a beginning and an ending (an A to a B), like a flight-route for instance.

I also made pictograms (one for each wonder), which would serve decorative and informational functions on the airplane-tails.
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  • <div id="yui_3_3_0_2_<span style=" font-size:="" 17px;="" font-weight:="" bold;="" font-style:="" normal;="" font-family:="" helvetica,="" arial,="" sans-serif;="" "="">
    Wondair, 2011
    –––––
     
    In this final project at the foundation year at The Danish Design School, I was asked to make a visual identity for a fictional airline. Company-name and concept was also for me to figure out.

    Wondair (wonder + air) is an airline, that takes its customers on a journey to the seven wonders of the world. The logo relates to the concept by consisting of seven letters, which are made with the rule that they had to have a beginning and an ending (an A to a B), like a flight-route for instance.
    I also made seven pictograms, which would serve decorative and informational functions on the airplane-tails.
     
    Visually, the airline brands itself through its conceptual uniqueness, use of color and extensive use of beautiful and very recognizable images.
     
  • Follow me on Twitter: @KasperPyndt
    And Cargo: www.kasperpyndt.dk
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